Friday, October 11, 2013

Imgur's Android app distracts you with cute kittens on the go

ERMAHGERD: IMGUR OFFICIALLY GOES MOBILE

Endless entertainment on the go with new Imgur app

JUNE 24, 2013-SAN FRANCISCO-Imgur, the fastest growing image sharing platform on the web, today introduces its first official mobile app. Until now, Imgurians have used their mobile site or unofficial third-party apps built using the Imgur API. The new app delivers the complete Imgur experience, maintaining a clean user interface with access to the entire feature set. Available first for Android devices, the new Imgur app makes it easy to view, upload, share, comment, and engage with all of Imgur's entertaining images on the go.

People continue to migrate from traditional entertainment media like TV, and shift attention from social networks like Facebook to outlets that let them consume and share content in new ways, without tying everything they do back to a profile that features and promotes it forever. This trend

lines up nicely for the natural evolution of the Imgur experience, which has been moving toward image sharing as a form of entertainment, more like a YouTube for images.

To that end, discovering and consuming cool content is a core focus for both the site and for the new app. The user experience is all about finding the newest, most interesting "viral" images, engaging with them, and sharing them with friends. The dynamic nature of the content inspires users to engage frequently, in many cases on a daily basis. Imgur also promises new features in the coming months to aid content creation, and enhance personalization and discovery.

"We're really excited to bring Imgurians a mobile tool that makes their Imgur experience better," said Alan Schaaf, founder and CEO, Imgur. "We've seen mobile usage double annually, up from about 7% in January 2011 to 30% at the beginning of this year. The decision to build and release our own app was due to a substantial increase in mobile browser usage over time. We're trying to develop a closer, more intimate relationship with our users and we think people's phones are the best way to reach out and do that."

As expected from the Simple Image Sharer, users will see an intense focus on simplicity and usability in the new mobile experience.

To download the Imgur app, visit https://play.google.com/store/apps/details?id=com.imgur.mobile.

TL; DR Imgur finally released an Android app!


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