Wednesday, April 24, 2013

Never Seen Star Wars? Find the Force at This Special Screening

Mt4_yoda1Chris Taylor2013-04-19 03:25:52 UTC

There's at least one in every family, every workplace, every social circle. They may be your best friends. You may know their secret, or they may be firmly in the closet.

We're talking, of course, about people who have never seen the original Star Wars. (Let's not confuse matters by calling it Episode IV or A New Hope just yet.) Yes, as surprising as it may be to the average geek, there are still people who fall into this camp. And as fans of a franchise that teaches tolerance, it's important that we treat them with respect, not ribbing.

Well, Star Wars newbies, the perfect opportunity to address this problem is coming up in a few short weeks — May the 4th, also known as Star Wars day.

Change.org, the global online petition nonprofit, is hosting a special screening in San Francisco on May 4, with an assist from Lucasfilm and Mashable. The peerless Pablo Hidalgo will be on hand to introduce the film and answer your most embarrassing newbie questions about the franchise afterwards. (Hidalgo is brand communications manager at Lucasfilm, and possibly the biggest Star Wars brain at the company — which is saying something.)

In the spirit of last year's Star Wars anniversary event at Mashable HQ, which saw features writer and #StarWarsVirgin Christine Erickson initiated into the ways of the Force, the event will be live-tweeted with newbie reactions. Free cocktails and food will be provided to smooth your journey to a galaxy far, far away. (The presence of Aunt Beru's blue milk cannot be confirmed at press time.)

If you know of a newbie who needs to see Star Wars and will be in the Bay Area on May 4th, here's how you and they can get in on the action: send an email to starwars@change.org introducing the newbie in question. Midichlorian count not required.

Winners will be notified by April 26th. In the meantime, here's a short video by Lucasfilm alumnus Bonnie Burton explaining the meaning of May the 4th — featuring one couple whose relationship was solidified by a similar emergency Star Wars screening.

Image courtesy Lucasfilm

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